DOPPELDENK are two people from Germany: Marcel Baer and Andreas Glauch. They live and work in Leipzig.

What does DOPPELDENK (german for doublethink) mean? The concept of doublethink comes from George Orwell’s dystopian novel “Nineteen Eighty-Four” and describes the power of having two contradictionary beliefs in one’s mind simultaneously, and accepting both of them. Unlock the Idea of George Orwell’s novel from total Brain- wash and combine it with self-responsible human acting you can achieve a new complex form of thinking. In this case you are able to accept the connection of two contradictionary relations and, as a conclusion, to create an own new conviction.